Studio

We're a team of thinkers, makers, and technologists focused on meaningful outcomes.

Daylight was founded in 2021, originally as a creative content studio incubated within The Spinoff, one of Aotearoa's leading media platforms. In 2022, we charted our own course, becoming fully independent and merging with Translate Digital, a technology company renowned for delivering world-class digital products and apps.

Today, Daylight is an integrated creative and technology studio, home to a 30-strong team of engineers, strategists, designers, creatives, and delivery specialists based in Morningside, Auckland. We are united by a passion to deliver storytelling and experiences that make a real impact.

Working
together_

Our most successful partnerships are with clients who are driven to break the mould, those with a clear ambition to create impact and a willingness to do things differently.

Whether you're a marketer, enterprise leader, small business owner, start-up, government agency, or somewhere in between, our collaborative approach allows us to work seamlessly with like-minded people across a wide range of industries and disciplines.

Collaboration

We are a partner, not a vendor. We work collaboratively with you to unpack the problem and to define the best way forward.

01Transparency

We believe great work starts with clarity. That means setting shared goals, expectations, and ambitions early. We work in a collaborative, agile model, keeping communication open and the process transparent.

02Courage

Doing the same thing and expecting a different result is madness. We partner best with those ready to tackle challenges head-on, take creative risks, and embrace the unfamiliar.

03
Energy

Creating meaningful work takes momentum. We go the extra mile
and thrive when our partners bring the same drive. It's this shared energy
that fuels our best collaborations

04Effectiveness

We deliver results. That means defining clear goals and KPIs upfront, measuring what matters throughout, and proving the impact of the work we do together.

Immersive

We go deep, when learning about a new topic or field, we immerse ourselves, becoming familiar with as much content, data and insight as possible.

Leadership
team_

Our leadership team has extensive experience working in some of Aotearoa’s most creatively awarded agencies, as well as international experience leading globally renowned brands and delivering transformative digital innovation projects.

Lee Lowndes
CEO
lee@daylightgroup.nz
Charlie Godinet
Executive Creative Director
charlie@daylightgroup.nz
Lizzie Robson
Managing Partner
lizzie@daylightgroup.nz
Kristen Morris
Head of Client Service
kristen@daylightgroup.nz
Lee Lowndes
CEO
lee@daylightgroup.nz
Charlie Godinet
Executive Creative Director
charlie@daylightgroup.nz
Lizzie Robson
Managing Partner
lizzie@daylightgroup.nz
Kristen Morris
General Manager
kristen@daylightgroup.nz
Lee Lowndes
CEO
lee@daylightgroup.nz
Charlie Godinet
Executive Creative Director
charlie@daylightgroup.nz
Lizzie Robson
Managing Partner
lizzie@daylightgroup.nz
Kristen Morris
Head of Client Service
kristen@daylightgroup.nz
Lee Lowndes
CEO
lee@daylightgroup.nz
Charlie Godinet
Executive Creative Director
charlie@daylightgroup.nz
Lizzie Robson
Managing Partner
lizzie@daylightgroup.nz
Kristen Morris
Head of Client Service
kristen@daylightgroup.nz

Forsite made the decision in late 2021 to move its development function offsite. After looking at several options we chose Daylight and we have never looked back.

The experience has been exceptional, and the team are awesome across the board. The big advantage for a small tech start-up like Forsite is that we get the benefit of a wide range of specialist skills, expertise and experience all bundled together within one cost for each project or piece of work. The flexibility to manage when we do work has made a real difference to both how we manage our cashflow, and how we deliver quickly on client or prospect needs.

Nathan Cheeseman, CEO | FORS!TE
Testimonials

Helen Flannery

Marketing Campaign Manager,
NZ Police

It’s refreshing and invigorating to work with an agency like Daylight who we’ve engaged to assist with several complex pieces of work. They’ve brought thoughtfulness and understanding to some of the challenges we face in marketing, followed up by intelligent and meaningful campaign creative. As a client I value their robustness of thinking, honesty in communication, commitment to the best outcome for you as a client and most importantly I enjoy the positive and trusting relationship that has been developed.
Nathan Cheeseman

CEO, Forsite

Forsite made the decision in late 2021 to move its development function offsite. After looking at several options we chose Daylight and we have never looked back.

The experience has been exceptional, and the team are awesome across the board. The big advantage for a small tech start-up like Forsite is that we get the benefit of a wide range of specialist skills, expertise and experience all bundled together within one cost for each project or piece of work. The flexibility to manage when we do work has made a real difference to both how we manage our cashflow, and delivery needs.
Angela Meyer

Gender Equity Lead, Mercer NZ

The Daylight team totally understood the brief, were excited about it and made it 100% better. They are smart, creative, hard working and get the complexities of business. The best of the best.
Diane Abad-Vergara

Communications Officer, World Health Organization

We’ve been so impressed by Daylight’s ability to distil complex science ideas and make them engaging and understandable. It’s been fantastic to see the team grow yet retain authenticity, a keen focus on customer service, professionalism and flexibility.
Don Mann

CEO, Pacific Media Network

There were four critical components that underpin our partnership with Daylight. Firstly Daylight has the capability and talent within the organisation to design and build complex digital projects. Secondly, they have a proven track record of operating at the leading edge in audience-centric content platforms. Thirdly, their cultural expertise across all facets sets them apart from others. And, finally our project was delivered on time and on budget with excellent communication throughout every step.
Kate Thomas

Spark Foundation Lead

We first approached the team at Daylight, with a challenge to bring the concept of digital equity to life. We wanted to use story-telling that would enable Kiwis to truly understand how digital exclusion can impact an individual’s future, and why digital equity is an issue we should all care about. The team at Daylight made the creative process so easy, and despite our constantly changing brief, and moving timelines, they worked collaboratively with us to co-create a video with a uniquely Kiwi design, that beautifully illustrates the importance of digital inclusion for a more equitable and connected Aotearoa.
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